prodct [CX] · Shopify — Sell everywhere. Operate nothing.

// Where it stands in the market

Shopify is the most-used commerce platform in the world and right now it's growing fastest in the enterprise segment.

Scale

More than 100 billion dollars in commerce volume in a single quarter (Q1 2026, up 35 percent year over year). Millions of merchants worldwide rely on the platform, from start-up to enterprise.

Enterprise

Shopify Plus is growing double digits, driven by brands moving over from Magento and Salesforce Commerce Cloud. The reasons are always the same: lower operating costs and faster time-to-market.

B2B

B2B business on Shopify nearly doubled in 2025 (up 96 percent). Since 2026 core B2B features are available outside Plus too. B2B on Shopify is no longer a bet, it's a market.

// Use cases

Four sentences we hear a lot.

01

"We operate more than we sell."

Servers, updates, security, plugin conflicts. That ties up people who should be making revenue. On Shopify, operations sit with the platform. Your team works in the shop, not on the shop.

02

"Selling internationally is a project for us."

New markets often mean a new shop, new agency, new budget. With Shopify Markets you manage languages, currencies and local prices from one system. A new market is configuration, not a project.

03

"B2B used to run alongside our shop."

Customer prices, volume tiers, payment terms, company accounts. Shopify now does all of that natively. Your B2B customers order themselves instead of by email and phone.

04

"Our checkout loses customers."

Every form field costs conversion. The Shopify checkout is optimized across billions of transactions and done in seconds with Shop Pay. We add customizations exactly where they serve your business.

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// Effect

The honest questions, before you switch.

Do the math first, then switch. Three questions that make the business case for Shopify honest.

What does your shop cost you per order?

Divide hosting, agency hours and internal operations time across your orders. That's exactly the number we compare against a Shopify setup. Often the result is starker than people expect.

Isn't SaaS too inflexible for us?

Fair question. The answer sits in Functions, apps and the headless-ready storefront: customize yes, but targeted and maintainable. We'll also tell you honestly when a requirement works against the platform.

Standard or Plus?

Not every company needs Plus. Before the project we work out which plan fits your volume, B2B needs and checkout requirements. You can always upgrade later.

// Insights & news

From the work.

Shopify

Shopping via ChatGPT: What Instant Checkout and the Agentic Commerce Protocol Mean for Retailers

OpenAI has introduced buying directly within the chat. Instant Checkout turns ChatGPT into a sales channel — Etsy is already live, and over a million Shopify merchants are in onboarding. Behind it all is the Agentic Commerce Protocol, an open standard developed by OpenAI together with Stripe. For retailers, this raises a new question: how do you sell to a customer who never visits your website? Here's what holds true today, what remains speculation, and how to prepare.

Why Enterprise Brands Are Switching to Shopify: The Math Behind the Platform Exodus

Shopify Plus is growing at double-digit rates, and a large share of that growth comes from brands migrating off Magento or Salesforce Commerce Cloud. The reasons are rarely emotional. They come down to a calculation of operating costs, agency overhead, and time-to-market — a calculation that legacy platforms are increasingly losing. Here's what that calculation looks like, what really matters during a migration, and who should think twice before making the move.

B2B grows 96 percent on Shopify: Why manufacturers and wholesalers are switching their sales channel right now

B2B on Shopify nearly doubled in fiscal year 2025. Since early 2026, core B2B features are no longer exclusive to expensive Plus contracts — they're now available on standard plans as well. That fundamentally changes the calculus for manufacturers, brands, and wholesalers. Here's what's driving the growth, what Shopify actually brings to B2B, and who stands to benefit from making the move now.

What that means in your industry.

01 · D2C & brands

Your problem: the brand grows faster than the shop. The lever: campaigns, drops and new markets without release cycles. The team launches itself, the platform scales with it.

02 · Retail & omnichannel

Your problem: online and store run separately. The lever: Shopify POS connects register, stock and online shop. One inventory, one customer profile, one system.

03 · B2B & wholesale

Your problem: your B2B sales team keys in orders by hand. The lever: company accounts, individual price lists and self-service ordering right in the shop. Your sales team sells instead of capturing orders.

// Commerce on autopilot

The next wave is agentic commerce.

Shopify is building the infrastructure for AI agents to buy directly from merchants. Whoever is on the platform today is part of it tomorrow without a rebuild. We get you there: migration, integrations and a setup your team runs itself.